Trade account, list prices, net prices: how the site works
Published on 17 September 2026 · 4 min read
Everyone sees the list price excl. VAT. An approved trade account also sees its discounted net price, on every product page. How the mechanism, the discount and the purchase order work.
The list price, visible to everyone
The list price shown on every product page is the manufacturer's public price excl. VAT, as it appears in its current price list. It is public because there is nothing confidential about it: it is the reference price everyone works from, your customers included.
The net price, reserved for approved accounts
Once your account is approved, every product page shows your net price just below the list price. It is calculated on the server, from the discount attached to your account for the brand of the product. Nobody but you sees your terms.
How your discount is set
The discount is set when the account is approved, based on the activity and the estimated purchase volume you give when registering. It applies by brand and is reviewed against your actual purchases. You are notified by email of every change. For a large job, ask for a dedicated quote.
The purchase order
You add references to the purchase order from the product pages, with the version (colour, outlet, output) and the quantity. Prices are recalculated at validation; the purchase order goes out by email, to you and to us. We confirm availability and lead times, usually the same day, and the order becomes firm on that confirmation. No online payment: bank transfer before dispatch on the first orders, then payment terms according to volume.
What you need to open an account
A company with an active VAT number, a business in heating, air conditioning, electrical work, wholesale or engineering consultancy, and two minutes to fill in the form. We approve by hand, within 24 hours on working days most of the time.